2020 has brought us a multitude of things, good and bad (mostly bad), but was a year that the golf industry will never forget. Following the state lockdown, multiple recreational activities remained off-limits, while golf stood out as one of the safest activities where social distancing was possible and allowed those to get out of the house, stay active, and have fun.
Business at Gold Mountain saw a significant uptick due to this, and a sizeable increase in new golfers and lapsed golfers looking for lessons to improve their game.
Seeing as large group activities with people from separate households were generally frowned upon, the normal Gold Mountain instruction offerings (Junior camp, PGA Junior League, Spring clinics, etc.) were put on hold in 2020. We felt that this was in our best interest to be a responsible business in the current climate. This led to a big focus on individual instruction and certainly showed that people were interested in learning more about this great game.
With the light at the end of the tunnel going into 2021, group instruction offerings will be bolstered once again, and we are so excited to do so! Starting in the spring, our “Spring into the Golf Season” clinics will be returning, which will kick off our 2021 instructional offerings. Junior camp programs will be more abundant this season, and the same goes for adult clinics and programs.
As long as the health and safety of our students remains a focus (with a little help from this vaccine in the works), 2021 promises to be our biggest and best year of golf instruction in a long time. With the increase in demand, we saw this season, we expect a lot of golfers to be interested!
Happy Holidays and Happy New Year!
Travis Cary, PGA
Assistant Gold Professional and Teaching Instructor